Reconfigurable stand design & build for UK healthcare events.
Opportunity
NHS Careers plays a vital role in recruiting talent for the NHS, attending career shows and fairs across the UK. With events held in venues ranging from major exhibition centres like the NEC, Olympia, and Manchester Central to smaller locations in Leeds, Liverpool, and Exeter, they needed a flexible, cost-effective, and sustainable exhibition stand solution. The challenge was to create a versatile system that could adapt to different stand sizes - from compact 3m shell schemes to larger, custom spaces - while ensuring a consistent, high-quality brand presence.
Solution
Totum designed and implemented a modular display system tailored to NHS Careers’ evolving event needs. By combining rigid, fabric, and LED graphics with a reusable aluminium framework, we provided a sustainable solution that could be easily reconfigured for different event spaces. A suite of standard designs was developed to fit a variety of layouts, ensuring adaptability without compromising brand impact.
How We Did It
Modular system: Designed for flexibility, allowing reuse across different event spaces.
Sustainability focus: Graphics are recycled when branding updates are needed, reducing waste.
Cost efficiency: Aluminium framework is stored between events, eliminating the need for frequent replacements.
Long-term success: In partnership since 2013, we’ve installed over 50 events for NHS Careers, with the same modular system still in use since 2018.
Result
The NHS Careers event presence is now seamless, cost-effective, and environmentally responsible, ensuring a strong brand identity at every career fair. By maximising reusability and minimising waste, this approach continues to support NHS Careers in attracting top talent while aligning with sustainability goals.
Photos
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